A striking and colourful creation, inspired by tennis and the energy that it transmits

Every year the AccorHotels Arena plays host to the Rolex Paris Masters, a succession of elite showdowns in which the world’s best go head to head. The French Tennis Federation wishes to set up a large-scale sound & light show for the 2020 edition, broadcast on the courts and using all the available screens inside the arena.

Minimalist and elegant yet colourful and striking, NŌBL’s proposal plays with the imagery associated with tennis, drawing inspiration from sporting performance to create an intense yet accessible spectacle. The bounce of a ball, the shock of a racket in slow motion, the finer details of a net: everything provides both inspiration and the pretext for a creation that unveils the beauty of this sport. This visual universe is also rolled out on various other means of communication, thereby creating a global identity.